Nashville-based Kraft Asset Management leads formation of Bright Sky Group – national alliance of investment advisorsKraft Asset Management, LLC, is a founding member of Bright Sky Group (Bright Sky), an innovative alliance of independent investment advisors. The alliance was formed based on a shared commitment to protecting client interests, and a fresh approach to investment and wealth management. “Decades of historical data – and the turbulent markets of the past two years – prove how difficult it is to predict the movement of stock prices. Still many advisors continue to promote stock picking and market timing as preferred investment strategies,” says Stephen High, member in charge of Kraft Asset Management. “We feel strongly that allocating money to a range of asset classes is a far better alternative for the investor. We’re proud to be part of Bright Sky, a leading voice for asset class investing,” High says. Bright Sky is a national alliance of independent, SEC-registered investment advisors who provide wealth planning and fee-only investment advisory services to individual and institutional clients. The group’s 21 member firms, with a combined $4.1 billion under management as of September 30, 2009, share a strong commitment to ethical conduct and an investment philosophy that focuses on disciplined asset allocation and long-term financial planning. Bright Sky was created as a forum for investment advisors committed to putting client interests first. To be invited for membership, firms must meet Bright Sky’s high standards, including a strong commitment to regulatory compliance and fiduciary responsibility. All members are subject to independent compliance review and must have in place a comprehensive code of ethics supported by ongoing training and education. “We see a quiet revolution underway today, where investors are looking for more than the traditional Wall Street model was designed to deliver,” says Rodney Van Loon, chief operating officer of Bright Sky and principal of AVL Wealthcare of Gulfport, MS, “Our members are committed to meeting these rising client expectations – for more useful information, strong planning, and respect. That’s what Bright Sky is all about.” Nashville-based Kraft Asset Management, LLC, is a registered investment advisor, affiliated with KraftCPAs PLLC. The firm provides wealth planning services to individuals, institutions, and 401(k) plans. Kraft Asset Management Bright Sky Group |
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